White papers

Learn how to bring your offline users online and better measure cross-platform user journeys with QR codes.

This ebook explores 13 low-budget user acquisition strategies designed to significantly grow your user base without breaking the bank. In today’s economic climate, lean marketing is key, and this guide provides the tools and insights to maximize your return on investment (ROI).

Explore UK mobile growth opportunities. Uncover insights on user acquisition, retention, and navigating app marketing challenges.

Discover mobile app marketing trends in India. Our 2025 report shares insights on user engagement, challenges, and future growth.

Discover top mobile growth strategies for Southeast Asia in 2025. Get insights and trends from the latest Branch and Martechvibe survey.

Unlock growth in the Middle East’s app market! Discover key trends, challenges, and strategies for success in 2025.

Discover strategies for healthcare brands to grow their mobile presence, boost user acquisition and retention, and create better customer experiences.

This report explores how deep linking, mobile attribution, AI, and other innovations are transforming the mobile app universe for health insurers, hospitals and beyond.

This report examines the many benefits of mobile apps and shares examples from travel and technology industry leaders. It also highlights how optimizing these apps is critical for travel companies that want to stay competitive and meet the ever-growing expectations of modern travelers.