Culture

Branch leadership team

David Karnstedt (he/him)

Chief Executive Officer

About

David is Chief Executive Officer (CEO) at Branch. For over 25 years, David has provided executive leadership with consistent focus and execution throughout the marketing technology ecosystem. David has a proven record as a scalable team-builder and world-class operator at Adobe, Efficient Frontier, Yahoo!, and Overture. Also, David has served on the Boards of Demandbase, Vantiv, Quantifind, and JumpTap, along with Senior Advisory appointments at Redpoint Ventures, and TPG Capital.

Robin Lykins (she/her)

Chief People Officer

About

Robin is Chief People Officer at Branch where she is focused on building a strong culture and organization where employees can contribute to company success in meaningful ways that allow them to do the best work of their careers. With over 25 years of experience, she brings a strong track record of successful leadership at both public and private high-growth and turnaround technology companies in Silicon Valley.

Irina Bukatik (she/her)

VP of Product

About

Irina is VP of Product at Branch. Irina and her team are instrumental in shaping product vision and product roadmaps, launching successful products, and driving revenue growth. Her ability to anticipate market trends, identify customer needs, and translate insights into innovative product solutions sets her apart as a strategic thinker and results-oriented leader.

Paula Mantle (she/her)

VP of Marketing

About

Paula is VP of Marketing at Branch. In her role, she is focused on introducing Branch to growth-oriented teams that are excited to learn about an enterprise solution to their daily challenges with linking and measurement. With over 15 years of experience leading multi-channel marketing efforts, Paula takes pride in building and executing creative marketing that informs and educates.

Stephanie Herndon-Rasse (she/her)

VP of Customer Experience

About

Stephanie is VP of Customer Experience at Branch, where she oversees improving the customer journey. With over 20 years of experience guiding businesses through their digital transformation journey, Stephanie brings unparalleled first-hand experience building programs that prioritize nurturing relationships and helping customers bring value to their organization.

Sahil Singh (he/him)

VP of Global SaaS Sales

About

Sahil is VP of Global SaaS Sales at Branch where he oversees the sales, pre-sales, business development, and business strategy functions. Sahil brings over 15 years of experience building GTM functions for SaaS companies across martech, customer experience, fintech, and revenue intelligence verticals. Sahil is a passionate leader focused on building a team of trusted advisors who help the world’s leading businesses scale their mobile growth efforts by utilizing Branch’s enterprise-grade platform.

Rick Johnson (he/him)

VP of Finance

About

Rick serves as VP of Finance at Branch where he leads the finance, revenue operations, and business operations teams. His focus extends from daily operations to long-term strategic planning. Rick plays a key role as an advisor on investment decisions, operational initiatives, and growth strategies to meet the financial obligations of Branch employees, customers, partners, and investors.

Harish Thimmappa (he/him)

General Manager of Discovery

About

Harish is VP and general manager for Branch’s Discovery business. In his role, he leads all partnerships and advertising business relationships. Harish has over two decades of experience growing technology businesses.

Adam Cohen (he/him)

SVP of Engineering

About

Adam is SVP of Engineering at Branch where he oversees its engineering, data science, QA, security, IT, and business systems teams. Adam and his team are always looking for new valuable features and platform capabilities to build that can help Branch customers meet their linking and measurement needs.

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