The only mobile measurement partner to support your HIPAA compliance
Turn mobile into your most trusted channel with seamless linking, measurement, and engagement tools.
Trusted by 100,000 brands since 2014
deep linking
Deliver flawless in-app health experiences
Branch makes every interaction count by deep linking users immediately to the right content, unifying journeys across channels, and providing insights to optimize every interaction.
ADVANCED COMPLIANCE
Personalize the patient journey while staying compliant
Know you’re covered with Branch Advanced Compliance and privacy controls that safeguard protected health information (PHI) across healthcare, health plans, providers, telehealth platforms, fitness and wellness apps, and insurers.
CUSTOMER SATISFACTION
Improve patient satisfaction while reducing costs
Reduce support calls and overall cost to serve by letting users manage prescriptions, access telehealth, view claims, or open chats within the app.
Why Branch for mobile growth in health
The health industry demands more than generic mobile tools. Branch is purpose-built for the complexity of health experiences, combining deep linking precision, cross-channel orchestration, and compliance-first infrastructure so you can deliver seamless, measurable journeys without compromise.
Built for regulated environments
HIPAA-aware, privacy by design, and compliance-ready.
Eliminate friction with deep linking
Navigate users to any screen in your app.
Unify growth across every channel
Turn every email, SMS, push, or ad into a reliable, measurable entry point.
Data you can act on
See what drives value across your entire ecosystem.
Support and expertise
Healthcare is complex — Branch knows the terrain.
Driving measurable results for major health providers and partners
With Branch, health organizations have achieved:
Make it a team effort
From marketing to operations, Branch gives every team the tools to deliver measurable results.
Enterprise-grade security aligned with health data requirements
Many platforms talk about privacy-first infrastructure. Branch goes further with HIPAA-eligible solutions and security practices designed specifically for healthcare and regulated industries.
Learn more about Branch’s security and compliance standards
Featured Playbook
Healthcare Mobile Growth Playbook
Explore ways that healthcare companies — including healthcare providers and health plans, hospitals and health systems, pharmacies, insurance companies, telehealth providers, labs, and clinics — can can grow their mobile app usage in a cost-effective way. With firsthand advice, industry data, and quick tips, we take the guesswork out of mobile growth and empower you to thrive.
Featured Report
Getting More Value From Healthcare Apps for Providers and Payers
Explore how deep linking, mobile attribution, AI, and other innovations are transforming the mobile app universe for health insurers, hospitals, and beyond.
Download the report to learn:
- Common barriers that lead to broken app experiences and how to solve them
- How to correct product-to-operations misalignments
- How app-to-app deep linking overcomes data silos
- The role AI innovations will play in workflows and experience
PreSS Release
Branch Launches Premium Healthcare Solution To Accelerate Mobile App Adoption and Engagement
Branch raises the bar with the first HIPAA-eligible mobile attribution solution to help healthcare organizations meet privacy and security goals.
Healthcare mobile growth frequently asked questions (FAQs)
As a HIPAA-eligible mobile measurement partner, Branch enters into Business Associate Agreements (BAAs) and provides advanced privacy controls, such as personally identifiable information (PII) and PHI hashing and secure data isolation, to ensure marketing attribution meets strict regulatory standards.
Healthcare deep linking eliminates friction by taking the user directly to a specific in-app location, such as a lab result or a chat with a provider, rather than a generic login screen. This direct access improves engagement and supports higher medical app retention.
Ready to transform your
mobile health experience?
Branch delivers omnichannel linking and measurement solutions for flawless user journeys and comprehensive campaign insights