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Attribution Doesn’t End at Install

Install attribution gets a lot of love from marketers and attribution providers alike, and understandably so: Spending on app install…

Why Privacy Matters When Choosing an MMP

Engaging with a privacy-forward mobile measurement partner (MMP) will minimize disruption to your business and help you navigate the industry and its regulatory landscape. 

How Are E-commerce Brands Harnessing the Power of CTV?

Increasing opportunity begs the practical question, how exactly should advertisers view the CTV opportunity? Our Head of Growth sat down with Dimitri Souffan, who leads Business Development at the CTV platform Vibe, to ask some pointed questions about this emerging opportunity.

Leaders in Mobile Growth | Ultra Voucher

Mochammad Aditya Mukti, AVP Product at Ultra Voucher, joins Branch's 2023 Leaders in Mobile Growth Jakarta event to share his experience using Branch.