BRANCH QR CODES
Build a bridge to your app
Offline, desktop, and OTT QR codes, optimized for your app

Branch provides the missing link
Many quick response (QR) codes are not optimized for app acquisition and engagement. Branch QR codes are powered by reliable deep linking, guaranteed attribution through install, and accurate conversion data.
QR codes at your convenience
Quickly create QR codes in the Branch Dashboard or convert any URL with one click from your browser using our Chrome extension.
Scale via SDK or API
Speed up your workflow by generating branded QR codes programmatically, enabling you to scale to enterprise-level traffic without developer work or fear of breakage.
User experience you can rely on
Route users from QR codes, through app install if needed, directly to specific app content, all thanks to Branch deep linking.
Update on the fly
Easily create, customize, and update QR code links anytime, anywhere, with a branded user experience to ensure that your latest content is always up-to-date and optimized for conversions.
Deep dive into performance
Capture accurate attribution, view QR code performance right in the dashboard, and compare against all your other marketing channels.
Create branded QR codes with ease
Enhance your brand recognition and boost conversions by fully customizing your QR codes. Tailor every detail — from colors, logos, and shapes to embedded images, link data, and tracking parameters — for a seamless and branded user experience.
Let QR codes drive your business
Seamlessly route users to relevant in-app content, increase conversion rates, and compare performance in the Branch dashboard for all your use cases.
Cross-device login
End painful device login experiences by providing paths for users to authenticate on any device, from any device.
In-store shopping
Place QR codes on your storefronts and in-store to make your app a part of the shopping experience.
TV promos
Reach new audiences, bridge devices, and promote installs by displaying app-enabled QR codes in TV campaigns.
Direct mail and brand awareness
Spread brand awareness and promote your app with QR codes on direct mail campaigns, print ads, and billboards.
Loyalty rewards
Promote loyalty rewards with branded QR codes to entice customers at their peak intent.
Curbside pickup and order ahead
Support curbside and ‘buy online, pick up in-store’ (BOPIS) with QR codes that speed up the pickup process.
Product packaging and inserts
Print once and dynamically update QR codes on product packaging for consumers that already have a relationship with your brand.
Drive desktop users to your mobile app by incorporating dynamic QR codes into your email campaigns.
How it works
1
Create a Branch Quick Link in your Dashboard and automatically receive a QR code, or use the Branch API or SDK method to generate custom QR codes at scale.
2
Print or place your QR code in your campaign assets, deep linking users directly to in-app content.
3
View QR code campaign analytics in your Branch Dashboard. Attribute in-app activity and conversions to the precise QR code scanned, and compare performance to other marketing campaigns.
4
Update links and redirects at any time without modifying the QR code, so your campaigns are always up to date and functional.