Solve every edge case, measure every touchpoint
Enjoy reliable links and deduplicated, accurate attribution across paid, owned, and earned channels
Links that just work
Deliver the best user experience with powerful marketing links and QR codes that maximize conversions on every platform and every channel.
Attribution for everything
Capture every customer engagement across any channel, platform, and operating system (OS) to optimize your campaigns and maximize return on investment (ROI).
Explore Branch solutions
BRANCH PERFORMANCE
Turn dollars into loyal users
Unlock deeper insights to fully measure the impact of your advertising efforts. Get accurate and unbiased data, even when the path to conversion is long and complex. Don’t only measure your campaigns; improve performance with accurate attribution, cross-platform measurement, and privacy-centric tools, for better ROI and optimized ad spend across digital channels. Provide a seamless ad experience for your users, leading to higher campaign ROI with reliable deep linking for your ads, including deferred deep linking through install.
Learn more about Branch’s Performance product
Ads attribution
Measure and improve ad performance across every device and platform
Cost data insights
Centralize your cost data to understand true campaign ROI
Household measurement
Measure cross-device impact to enhance the effectiveness of your connected TV (CTV) campaigns
Privacy-centric ads measurement
Build a resilient and compliant attribution approach that delivers insightful measurement
Audience building
Leverage omni-channel data to build custom audience groups
Fraud protection
Prevent wasted ad spend with superior fraud protection
SKAdNetwork support
Run successful iOS campaigns with privacy-focused attribution
Ad partner integrations
Partner with all major ad networks and certified self-attributing networks (SANs)
BRANCH Engagement
Maximize conversions from owned and organic channels
Unlock new opportunities for app acquisition and engagement with seamless customer journeys across owned and organic channels. Close the attribution gap for channels that were once hard to measure and optimize. Open new ways to grow your app with the data you need to understand the impact of every owned and organic touchpoint.
Learn more about Branch's Engagement product
Web
Convert web visitors into loyal app users with smart targeting and creatives
QR codes
Deploy QR codes designed to drive mobile app user acquisition and growth
Increase engagement with a seamless bridge from email to app
iOS deferred deep linking
Solve the deep linking challenges of Private Relay on iOS
App previews
Show content previews to users before they install your app
Social links
Create pathways to your app from social channels
BRANCH Activation
Drive actions with branded short links and QR codes
Create branded, high-performing short links and QR codes that boost click-through rates and reinforce brand trust. Whether you’re launching a web or app-based campaign on social, SMS, or offline, Branch Activation makes it easy to generate short links and custom QR codes that drive users to the right content. It also makes it easy to improve your linking workflow with flexible link creation tools, link management solutions for scale, and real-time click and scan tracking. By making links smarter, shorter, and more impactful, Branch Activation turns every touchpoint into a brand-building opportunity.
Learn more about Branch's Activation productWeb linking
Shorten long URL web destinations in one seamless step
Link templates
Create templates to promote link governance and ensure consistent link behavior and reporting
Bulk management
Save time and effort with tools to create, manage, edit, and archive links at scale
Analytics
Get robust click and scan analytics and combine with other products in the Branch Growth Platform for end-to-end user journey visibility
Customization
Brand your QR codes and links and customize your domain to promote trust, all within a seamless interface
Custom domains
Create branded links using your own custom domain to promote trust and CTRs
ENTERPRISE-GRADE
Unified tools and expert support
The mobile world is full of chaos. Equip your team with the tools to deliver consistent, high-quality experiences across channels, from tools to govern your links to tools that provide secure data management and privacy compliance. Connect and unify your data, eliminate manual work, and get access to guidance and advice from our experts working as an extension of your team, dedicated to helping you achieve your mobile growth goals.
Learn more about why enterprises choose Branch
Data exports
Import and export your Branch data everywhere
Link management
Save time and reduce cost with quick link templates, bulk creation tools, and advanced analytics for links at scale
SEO app attribution
Better optimize and measure organic search ROI
Partners
Benefit from a global network of partners across the mobile ecosystem
Customer experience
Maximize value with hands-on industry expertise and guidance from Branch
Security and privacy
When you work with Branch, your data is yours
Branch solutions drive customer results
Over 100,000 companies — from startups to Fortune 500 brands — have chosen Branch to grow their business, improve their customer experience, and optimize campaign performance.