Explore how travel brands grow their mobile apps
Expert insights and resources to help you thrive in the world of mobile.
Accelerate traveler value with mobile-first experiences
Travel brands can’t afford to ignore mobile. Apps save money and drive significant value for both your business and your customers. Deliver the exceptional mobile travel experience your customers deserve while gaining the data you need to scale your travel app marketing strategy with Branch.
Power effortless mobile discovery
Revolutionize engagement with “one tap to action,” personalized interactions, and relevant offers that lead directly into the app.
Engage and retain with effective loyalty programs
Enable easy user tracking of behavior, reward redemption, and engagement to enhance retention and lifetime value (LTV).
Build ancillary revenue streams with mobile channels
Effortlessly facilitate upgrades and upsells, maximize sales, and optimize inventory usage through targeted mobile channels.
Deliver better mobile customer service
Empower travelers with efficient self-service options to reduce reliance on call centers, cut costs, and streamline support interactions.
Dig deeper into travel mobile growth
FeatureD playbook
Learn cost-effective ways to grow your app in the Travel Mobile Growth Playbook
Explore ways that travel brands can grow their mobile presence and tap into apps for acquisition, retention, and increased conversions. With firsthand advice, industry data, and quick tips, we take the guesswork out of mobile growth.
FeatureD CASE STUDY
Learn how Hostelworld supercharged user growth to grow bookings by 101%
Discover how Hostelworld transformed its app marketing strategy to grow bookings by 101% by implementing Branch deep linking and attribution.
101%
app revenue growth
48%
increase in new users
39.49%
click-to-install rate
FeatureD Blog
Discover how app-first travel companies grow their apps to win loyalty and revenue
Unlock the secrets of app-first travel success. Learn how top brands acquire new app users with four channel strategies: web-to-app smart banners, desktop-to-app QR codes, offline QR codes, and mobile-optimized referral programs.
Unlocking mobile growth for top travel brands
“Branch is absolutely fundamental to the work we’re doing at Hostelworld to drive app acquisition and engagement, and I wouldn’t be able to do my job successfully without it. Partnering with Branch has allowed us to really elevate our marketing efforts to the next level, and the user-friendly nature of the platform has made a significant impact on our day-to-day operations”
Jacob Conway, Senior App Marketing Executive
Hostelworld
Their stories
By integrating the Branch platform, Hostelworld saw a 101% YoY increase in bookings and a 48% increase in new users.
Using Branch’s Text-Me-the-App, In-App Sharing, Universal Email, and Journeys, Airbnb increased its app install rate by 19%.
Using Branch’s Journeys, Makemytrip has seen profound increases in one-day retention, one-week retention, and one-month retention.
Travel app marketing FAQs
Travel app adoption increases when users encounter zero friction. By using deep linking in your email and SMS campaigns, you take travelers directly to their boarding pass or booking details rather than a generic mobile web login, significantly boosting engagement and LTV.
Yes. Branch allows you to integrate your travel loyalty program across all channels. By using branded QR codes in physical locations (like airport lounges) or deep links in monthly statements, you make it easy for users to check points and redeem rewards within the app.
Because travel bookings often happen across devices, cross-platform engagement and attribution are critical. Branch ensures you see exactly how a desktop search led to an app-based upgrade, giving you the truth in data needed to optimize your marketing spend.
