Podcasts are like backstage passes to how the smartest marketers think, and we’re always looking for ones that make us jot down ideas mid-episode. Whether you’re interested in mobile, privacy, AI, subscriptions, or just smart growth tactics, this list has podcasts you’ll want to binge.
Mobile Dev Memo Podcast
Host: Eric Seufert
Tune in for… deep dives into mobile advertising, freemium strategy, and performance marketing.
An episode we love: “The Full-Funnel Marketing Philosophy (With Alex Schultz)”
Sub Club
Hosts: David Barnard and Jacob Eiting
Tune in for… conversations with the minds behind today’s leading subscription apps: the playbooks, wins, and lessons that fueled their growth.
An episode we love: “Understanding When to Use Web2App and How to Do It Well”
How I Grew This
Hosts: Amanda Vandiver and Adam Landis
Tune in for… candid stories from founders, marketers, builders on how they tackled tough growth challenges and turned them into breakout wins.
An episode we love: “Turning Insights Into Impact: The Art of Strategic Creativity”
The Digital Marketing Podcast
Hosts: Ciaran Rogers and Daniel Rowles
Tune in for… a global view on digital marketing trends, AI, omnichannel strategy, and how to stay ahead of consumer shifts.
An episode we love: ”ChatGPT Agent and the Future of Digital Marketing”
Deconstructor of Fun
Hosts: Michail Katkoff, Eric Kress, Laura Taranto, Phillip Black, and Jen Donahoe
Tune in for… in-depth talks on the business side of the gaming industry — plus lessons you can borrow for non-gaming apps.
An episode we love: “Duolingo, Tinder, DraftKings: How Top Apps Have Been Gamified”
App Marketing by App Masters
Host: Steve Young
Tune in for… app marketing growth hacks from top publishers — covering everything from app store optimization (ASO) to in-app features and online marketing strategies that drive downloads.
An episode we love: ”App Marketing Trends That Will Explode Q4 Growth (2025)”
Apptivate: App Marketing Explained
Host: Taylor Lobdell
Tune in for… weekly insights from app marketing experts on optimization, incrementality, creative strategy, and mobile growth.
An episode we love: “The Power of Deep Linking in Apps”
Business of Apps Podcast
Host: Artem Dogtiev
Tune in for… insights from app industry leaders on building, marketing, and monetizing mobile apps, with weekly conversations spanning everything from app marketing and advertising to development.
An episode we love: “#237: What Not To Do: Lessons From Consulting Hundreds of Apps”
MobileGroove
Host: Peggy Anne Salz
Tune in for… expert conversations on mobile marketing, app growth, and how brands are driving engagement through content, community, and commerce.
An episode we love: “Branch’s Adam Landis on Marketers’ Biggest Data Mistakes and Opportunities”
Perpetual Traffic
Hosts: Ralph Burns and Lauren Petrullo
Tune in for… paid acquisition strategies, campaign breakdowns, and creative and funnel experiments. It isn’t app-specific, but the lessons on scaling, attribution, and ad optimization are gold for mobile growth.
An episode we love: “Money Model Case Study: 52.7% Increase in Total Subscribers in 6 Months
