Branch Resource Hub

Switching mobile measurement partners? Nearly 50% of B2C marketers plan to replace their attribution tools. Here’s what modern measurement needs to deliver.

Adam Landis shares insights from Branch’s AI Search and Discovery: Enterprise Benchmark Report, including how companies are optimizing for AI search and the future of traditional SEO.

Industry experts Brett Orlanski and Harish Thimmappa share five truths about modern marketing measurement.

In this episode of How I Grew This, hosts Amanda and Adam sit down with Chris Silvestri, Founder of Conversion Alchemy, to explore how a decade-long background in software engineering and industrial automation shaped a radically different approach to copywriting, positioning, and brand messaging in an AI-saturated world.

Discover strategies for health and wellness brands to grow their mobile presence, boost user acquisition and retention, and create better customer experiences.

Learn how marketing leaders in MEA are solving for measurement blind spots and privacy compliance. Get the data-backed report on the state of app growth.

Are your app install campaigns actually working? Run these six A/B tests to optimize deep linking, onboarding, app store pages, and install incentives before you spend more.

As AI-driven search expands, marketers are rethinking how SEO, content authority, and data signals combine to influence visibility and traffic.

Get a glimpse into the data behind Branch’s AI Search and Discovery: Enterprise Benchmark report.