Blog
We are excited to announce our latest groundbreaking feature, Consumer Protection Preferences (CPP), to transform the way our customers are empowered to handle their user data.
White Paper
This ebook explores 13 low-budget user acquisition strategies designed to significantly grow your user base without breaking the bank. In today’s economic climate, lean marketing is key, and this guide provides the tools and insights to maximize your return on investment (ROI).
Blog
Explore how marketers can use innovative QR code solutions to enhance customer engagement and optimize digital and physical marketing efforts. Also take a closer look at how leading grocery retailer Schnucks leverages QR codes in its mobile growth strategies.
Blog
Unlock seamless app experiences with deep links. Enhance onboarding, boost engagement, and drive growth by directing users exactly where they want to go.
White Paper
Discover strategies for healthcare brands to grow their mobile presence, boost user acquisition and retention, and create better customer experiences.
Blog
Combining both linking and measurement in one solution makes it easy to create, manage, and track deep links, while also providing reliable attribution for all your marketing campaigns — paid, owned, and earned.
White Paper
This report explores how deep linking, mobile attribution, AI, and other innovations are transforming the mobile app universe for health insurers, hospitals and beyond.
White Paper
This report examines the many benefits of mobile apps and shares examples from travel and technology industry leaders. It also highlights how optimizing these apps is critical for travel companies that want to stay competitive and meet the ever-growing expectations of modern travelers.
White Paper
This report examines the critical role apps play in finance and insurance companies’ customer acquisition and retention strategies, and their positive impact on customer lifetime value.
Blog
We dive into some of the highlights from a recent webinar featuring industry experts — Adam Landis, Head of Growth at Branch, and David Philippson, Co-founder and CEO at Dataseat (now part of the Verve Group) — to get to the bottom of what’s really going on with SKAdNetwork (SKAN) and Google Privacy Sandbox, and how marketers should be preparing for the future of privacy and measurement.
Blog
Enterprise-grade mobile attribution is no longer a luxury; it's a necessity for large businesses navigating the complex landscape of mobile marketing. In the context of large enterprises, the complexity of marketing campaigns, the scale of data needed, and the nuances of privacy compliance make mobile attribution challenging yet indispensable.
White Paper
Explore ways that telecommunications brands can grow their mobile presence and tap into apps for acquisition, retention, and increased conversions.