In this episode of How I Grew This, Mada Seghete is joined by Kristen Banks, Vice President of Marketing and…
In this episode of How I Grew This, Mada Seghete is joined by Eddie Christian, VP of Customer Experience at…
In this episode of How I Grew This, Lisa Yokoyama, Senior Vice President and Head of Product for Amex Digital…
In this episode of How I Grew This, Mickey Noworyta joins Mada Seghete to share his approach to driving product…
In this episode of How I Grew This, Deepak Nair joins Mada Seghete to discuss how banks can drive digital…
In this episode of How I Grew This, Leslie Saltzman joins Mada Seghete to discuss digital and data-driven strategies to…
In this episode of How I Grew This, Anthony Scarpaci joins Mada Seghete to discuss the differences between attribution and incrementality when measuring marketing performance, "business significance" versus statistical significance, and the importance of testing in the growth context.
In this episode of How I Grew This, Mariana Kuiken joins Amanda Vandiver to discuss how brands can leverage performance…
Akio joins us to discuss how ZipRecruiter increases organic growth and enhances experience with user acquisition for mobile apps.
Jonathan joins us to discuss how ZEDGE builds innovative marketplaces and games around digital content.
Conversational AI allows customers to interact with your apps as they would with other people, resulting in a better customer experience.
"If you want to ensure that your product will be adopted, take your customer along and involve them from the beginning of development."