Webinar
To help digital marketers, product managers, and cross-functional teams with that mission, this webinar by Marketing Dive, in partnership with Branch, supplies practical guidance for crafting a well-designed AI strategy. Along with considering the AI-driven changes in the industry, the webinar delves into why AI usability and user experience are critical for supporting adoption and scale.
Blog
Scrolling LinkedIn and feeling like everyone’s saying the same thing? We get it. That’s why we pulled together a list of leaders who provide sharp, fresh, actionable perspectives on growth, marketing, apps, and tech — from ad strategies and subscription models to AI, gaming, and the broader digital ecosystem. Follow them to make your feed smarter, more practical, and more fun.
Blog
This week we’ve witnessed a glimpse into the future of the internet. In the coming months and years, we’ll see exciting changes as brands take advantage of this tremendous opportunity.
News
Admitad, a global performance marketing platform, and Branch, a leading mobile attribution platform, have joined forces to create a robust mobile growth ecosystem for brands in Latin America.
Blog
Branch’s 2025 State of App Growth survey reveals an industry facing more complexity than ever. Together, these findings show that sustainable app growth in 2025 requires smarter measurement, unified data strategies, and a sharper focus on retention and user experience.
Blog
Track QR code scans, connect them to installs and in-app actions, and optimize campaigns with full-funnel attribution. See how Branch turns scans into conversions.
Blog
Learn how to track URLs across channels, measure attribution, and optimize campaigns. Explore proven tools, techniques, and case studies from top brands.
Blog
It’s not too late to make your campaigns holiday-ready. Branch can help you turn fleeting shoppers into loyal, long-term customers with effective linking and measurement.
News
Branch, the industry's leading linking and measurement partner for the enterprise, today released its State of App Growth survey report, which shows just 8% of companies surveyed have a fully unified view of their app marketing performance across multiple channels.
News
We all know that companies doing a better job rely initially on first-party data, but then Branch throws in the ability to unify insights across channels with tools like deep linking and AI to acquire users and build relationships.
Blog
Discover the top URL shorteners for marketing. Compare branding, deep-linking, attribution, and analytics—and see how Branch helps marketers convert clicks into conversions.