Blogs

Elevate your mobile app onboarding experience by simplifying user flows, personalizing key experiences, and implementing deferred deep links.

LinkHub, Branch’s enterprise link management solution, streamlines workflows, cuts manual work, reduces costs, and eliminates inefficiencies. Build templates, create bulk links, and analyze past links seamlessly in one unified dashboard to expedite link creation and ensure clean reporting.

Learn the implications of Apple’s latest privacy updates in its iOS 17 release.

Digital transformation is a term on nearly every brand’s mind since 2020 ushered in a new era of consumer needs and digital innovation. Across industries, brands are focused on reimagining their operations, workforces, products, services, and customer experiences to thrive in today’s digital age. According to Gartner, 91% of businesses are now engaged in some… Read more »

Accurately attribute conversions, optimize your ad spend, and increase your ROI with Branch’s Twilio Segment integration.

Considering the incredibly successful — and effective — world of ad retargeting, it seems like privacy and retargeting couldn’t co-exist. To help marketers understand, Loïc Anton, Chief Product Officer from the mobile-app retargeting company Adikteev, shares the current state and the future potential of retargeting in mobile advertising.

Branch hosted 100+ mobile industry leaders for our first ever Leaders in Mobile Growth (LIMG) Bangalore event.

By leveraging the tools provided by the Branch SDK and following the best practices discussed in this blog post, you can inspire customers to take action in your mobile app while collecting valuable data about your users and campaigns.

Discover the power of Branch’s deep linking technology to seamlessly connect your email campaigns to your mobile app and unlock its full potential.