Tech Talks | From SKAN to AI: Real-World Advice on Emerging Marketing Technologies

Tuesday, December 5, 2023

10 AM PST | 1 PM EST

Calling all marketers! Join Branch for this fireside chat where we’ll delve deep into the ever-evolving landscape of mobile marketing. We’ll explore the current state of mobile marketing as well as what lies ahead. Stay ahead of the curve and learn about key topics, including:

  • SKAN 4.0: Get an insider’s perspective on SKAN 4.0 and learn how this critical update is set to shape mobile marketing strategies.
  • Google Privacy Sandbox, privacy manifests, and more: Get the latest on what’s happening with emerging privacy trends.
  • Challenges and opportunities in mobile marketing: Discover areas your team should avoid and gain recommendations on strategies that top industry leaders pursue for success.

Join us for an insightful discussion on the present and future of mobile marketing, packed with valuable insights, recommendations, and trends that will shape the industry. Position your business for success in the ever-changing world of mobile marketing. Register today!

Can’t make it to the live session? Don’t worry, sign up and we’ll send the recording your way.

Speakers

Adam Landis

Head of Growth @ Branch

Adam Landis is the Founder & CEO of AdLibertas, a mobile app data platform purchased by Branch late last year. At Branch he serves as Head of Growth, where his deep experience in mobile advertising and data help us innovate our measurement products to help our customers measure marketing performance in an increasingly difficult ecosystem.

Thomas Petit

Independent growth advisor for B2C mobile apps.

With a diverse career spanning various roles and a wealth of experience, Thomas had the privilege to collaborate with over 100 businesses in the ever-evolving world of tech. From fledgling startups with pre-revenue MVPs to billion-dollar unicorns, he’s worn many hats – as a trainee, founder, employee, consultant, friend, freelance expert, “fractional IC,” trusted advisor, mechanical turk, interim lead, investor, and mentor. His journey has been an odyssey through the heart of the startup landscape. Thomas received the 2022 App growth award for “outstanding contribution to the app community” and now serves as app marketing curator at @thomasbcn & madv.io where he helps companies achieve sustainable and ROI-positive growth.