Blog
ROI Hub will help you unify your cost data and revenue insights in a single place, so you can feel confident in making optimizations that achieve the highest return on your ad spend possible.
Blog
We are excited to announce our latest groundbreaking feature, Consumer Protection Preferences (CPP), to transform the way our customers are empowered to handle their user data.
White Paper
This ebook explores 13 low-budget user acquisition strategies designed to significantly grow your user base without breaking the bank. In today’s economic climate, lean marketing is key, and this guide provides the tools and insights to maximize your return on investment (ROI).
Blog
Explore how marketers can use innovative QR code solutions to enhance customer engagement and optimize digital and physical marketing efforts. Also take a closer look at how leading grocery retailer Schnucks leverages QR codes in its mobile growth strategies.
Blog
To keep up with the surge in digital TV advertising spend, marketers must not only design seamless, cross-device campaigns, but also find ways to measure engagement accurately across CTVs, mobile devices, desktops, laptops, and tablets.
Blog
Learn how Branch's Predictive Aggregated Measurement (PAM) provides privacy-safe attribution and real-time insights to optimize iOS campaign performance.
Blog
Unlock seamless app experiences with deep links. Enhance onboarding, boost engagement, and drive growth by directing users exactly where they want to go.
Blog
Combining both linking and measurement in one solution makes it easy to create, manage, and track deep links, while also providing reliable attribution for all your marketing campaigns — paid, owned, and earned.