Blog
Branch is honored to be presented not one, not two, not three, but four of Comparably’s Best Places to Work awards, including Work-Life Balance, Perks & Benefits, Compensation, and Happiest Employees.
Blog
The best way to overcome sharing challenges is to create deep links and attribute shared content. These shared links create informative Deepviews, which auto-open the app and take users directly to specific content deep within the platform. This ensures clicks and downstream events are attributable to that link and channel.
Blog
LinkHub, Branch’s enterprise link management solution, streamlines workflows, cuts manual work, reduces costs, and eliminates inefficiencies. Build templates, create bulk links, and analyze past links seamlessly in one unified dashboard to expedite link creation and ensure clean reporting.
Blog
Considering the incredibly successful — and effective — world of ad retargeting, it seems like privacy and retargeting couldn’t co-exist. To help marketers understand, Loïc Anton, Chief Product Officer from the mobile-app retargeting company Adikteev, shares the current state and the future potential of retargeting in mobile advertising.
Blog
Discover the power of Branch's deep linking technology to seamlessly connect your email campaigns to your mobile app and unlock its full potential.
Blog
Simon Thillay, Head of ASO at AppTweak, explains concepts for measuring the actual incrementality of Apple Search Ads. He shares some valuable insights on how App Store developers can effectively measure the effect of Apple Search Ads.
