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Blog banner showing web-to-app marketing concept with digital icons
Blog
Boost web-to-app conversions with Branch Journeys’ Desktop Banners, A/B testing, and versioning tools for seamless cross-platform engagement.
QR Codes in Action: How a Leading Retailer Drives Engagement and Growth
Blog
Explore how marketers can use innovative QR code solutions to enhance customer engagement and optimize digital and physical marketing efforts. Also take a closer look at how leading grocery retailer Schnucks leverages QR codes in its mobile growth strategies.
Blog Unifying Entertainment
Blog
Explore how Anghami and OSN+ enhance user engagement with seamless cross-app promotion, creating a unified entertainment experience.
Household Measurement
Blog
To keep up with the surge in digital TV advertising spend, marketers must not only design seamless, cross-device campaigns, but also find ways to measure engagement accurately across CTVs, mobile devices, desktops, laptops, and tablets.
Drive Mobile Growth and Conversions From Desktop | Branch
Blog
Unlock mobile growth by bridging the desktop-to-mobile gap with Branch’s Desktop Banners. Drive conversions and enhance user engagement.
Mobile Growth AWARDS 2024
Blog
Celebrate mobile innovation! Enter the 2024 Mobile Growth Awards by Dec. 13 to spotlight your campaign’s success.
How Will AI Actually Change Advertising
Blog
How is AI most likely to shape the landscape of advertising? Here are four main themes that are most likely to impact advertisers.
Overcoming iOS Attribution Challenges: Introducing Predictive Aggregated Measurement
Blog
Learn how Branch’s Predictive Aggregated Measurement (PAM) provides privacy-safe attribution and real-time insights to optimize iOS campaign performance.
Role of Cross-Channel Experiences in Digital Transformation
Blog
Discover how cross-channel experiences drive digital transformation by creating seamless, connected customer journeys across all touchpoints.