OUR MISSION

Powering impactful experiences in the connected world

We enable brands to build and measure engaging and relevant end-user experiences across all platforms, devices, and channels.

We have everything covered

With 2,000 tech partners and over 3 billion worldwide users, we’re excited to continue offering solutions that help brands build and measure more seamless, personalized mobile experiences.

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Improve ads ROI with sophisticated attribution with Branch Performance.

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Build powerful omni-channel experiences with Branch Engagement.

Our customers achieve results

Over 100,000 companies – from startups to Fortune 500 brands – have chosen Branch to grow their business, improve their customer experience, and optimize campaign performance.

From our customers

ShannonReilly

By using Branch as a mobile measurement partner and linking platform, we can better understand which sources are driving the highest return and most efficient cost per install while simultaneously removing friction from our digital guest experience.

Shannon Reilly

Senior Manager, Lifecycle Marketing

Jason Van der Merwe (Strava)

Engineers are often skeptical of SDKs, and I’ve been consistently impressed with Branch quality of the entire engineering ecosystem and the support they provide to me and my team.

Jason van Der Merwe

Head of Engineering, Growth

Branch Customer, Max Mullen

Deep linking has turned our emails into a powerful channel to drive both app engagement and bottom line results. Branch’s Universal Email powers our best-performing campaigns, driving a 6% click-to-order rate and a 30% app engagement rate.

Max Mullen

Co-founder, Instacart

Fabio jora

Branch’s Journeys gave us the freedom to A/B test multiple campaigns, creatives, and CTA, with no dev effort for our 36 countries.

Fabio Hanashiro

Marketing Consultant, Jora

Headshot image of Harneet Singh, CEO of Domino's Pizza Indonesia

Branch lets us deliver personalized experiences to our customers with the right promo at the right time and with the right spend via multiple channels and respective attributions. This is truly crucial for us and our goals of establishing the Domino’s Indonesia app as the go-to for customers.

Harneet Singh

CEO, Domino's Pizza Indonesia

We build, grow, and win together

Our people are our greatest strength, and we are deliberate about building a high-performing, world-class culture.

Building and experimenting are at our core, and we value humility, initiative, urgency, ownership, grit, good judgment, communication, and impact.

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Branch employees at the office

Deep Linking: The Unsung Hero of Mobile Growth

Who knew one of the most important parts of your mobile strategy is also the most overlooked? Take a deep dive into deep linking and learn why it’s the hidden key to customer retention.

CTV Attribution, Solved: Why Advertisers Should Care About Roku, Branch, and MetricWorks

Despite its scale and attention, CTV has been stuck in a black box — high spend, little proof of performance. For years, advertisers have poured budget into connected TV campaigns without knowing what was truly driving installs, re-engagements, or revenue. Fragmented signals, privacy shifts, and siloed measurement have left performance marketers guessing. And guessing is expensive. That ends now.