Omio Perfects Desktop-to-mobile Strategy to Grow App Installs

Omio, formerly GoEuro, is one of Europe’s premier app-based ticketing platforms, enabling travelers to compare and book train, bus, and airplane tickets in one simple search. Using Branch’s Journeys, Omio was able to drive its valuable mobile web traffic to its app.

  • 15% increase in mobile app installs
  • 2x increase in engaged user acquisition