Branch Resource Hub

Discover how modern attribution models help app marketers connect user journeys across channels, validate campaign impact, and optimize growth strategies with greater confidence.

Learn how Toters unified paid, CRM, and organic channels with Branch deep linking and attribution to drive a 503% increase in app opens, 147% growth in registrations, and 63% more reinstalls.

Discover how retail brands use QR code tracking to connect offline campaigns to app installs, purchases, and measurable ROI.

Practical app promotion strategies that help marketers increase installs, improve retention, and measure performance across paid, owned, and organic channels

In this episode of How I Grew This, David Leviev, Chief Revenue Officer and Co-Founder of Nimbus explores how independent publishers can build bespoke monetization strategies that rival enterprise solutions.

Learn how to evaluate app marketing companies based on attribution, retention, ROI measurement, and sustainable mobile growth strategies.

A step-by-step guide to implementing iOS deep links, including architectural best practices and advanced strategies for using deep links to drive marketing performance and app growth.

Every tool now claims to be powered by AI, which means the phrase itself tells you almost nothing. So what should marketers actually look for when they’re digging through the myriad AI options available?