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Persona
Podcast
In this episode of How I Grew This, Hovhannes Avoyan, Founder and CEO of Picsart, joins Mada Seghete to share how his daughter’s negative experience led to the creation of Picsart, the platform’s growth and unique features, as well as how to use AI to drive more growth for their app or companies. Hovhannes is… Read more »
Podcast
In this episode of How I Grew This, Mauricio Monico, Chief Product Officer at Wish, joins Mada Seghete to delve into Mauricio’s career journey, the growth and challenges of Wish, and the role of a product manager in the tech industry. Mauricio is a product leader and entrepreneur with over twenty years in the tech… Read more »
Podcast
In this episode of How I Grew This, Benjamin Chemla, CEO and Co-founder of Shares, joins Mada Seghete to share practical insights for anyone interested in entrepreneurship, trading, and the startup ecosystem. They dive into the success story of the Shares platform, the differences between the startup ecosystem in Europe and the US, and the… Read more »
Podcast
In this episode of How I Grew This, Lee Anne Grant, Chief Growth Officer of Babylist, joins Mada Seghete to discuss the growth and marketing strategy of Babylist, the leading digital destination for growing families. Lee Anne also shares insights on the website’s founding, growth, and marketing channels, including their focus on search, social, and… Read more »
Podcast
In this episode of How I Grew This, Omar Seyal, Head of Product at Cambly, joins Mada Seghete to dive into the realm of product growth, customer retention, SEO, user behavior, and personal growth in the tech industry. Cambly is an English learning marketplace where students can select tens of thousands of tutors to learn… Read more »
Podcast
In this episode of How I Grew This, Farhad Massoudi, Founder and CEO of Tubi, joins Mada Seghete. They cover the success journey of Tubi, a free streaming service disrupting the industry, and its growth hack strategies involving content, viewership, and advertising. Farhad shares his journey as an entrepreneur and his approach to leveraging the… Read more »
Podcast
In this episode of How I Grew This, Mada Seghete is joined by Daniel Broukhim, Co-CEO and Co-Founder of FabFitFun. They explore the evolution of FabFitFun, including the company’s approach to customer acquisition, influencer marketing, the importance of content creation, and the balance between mobile and web experiences. Daniel is a highly skilled Chief Executive… Read more »
Podcast
In this episode of How I Grew This, Mada Seghete is joined by Kristen Banks, Vice President of Marketing and Digital Products at Ultimate Fighting Championship. They dive into the exciting world of fan-centric entertainment brands and explore the various marketing strategies involved in building a loyal fanbase. Kristen offers valuable insights into how to… Read more »
Podcast
In this episode of How I Grew This, Mada Seghete is joined by Eddie Christian, VP of Customer Experience at Resy. They discuss top-class insights and strategies for winning and becoming a thriving customer success leader. Eddie is a talented and seasoned post-sale organization strategist with over twenty years of experience in customer success, customer… Read more »