RESOURCES By

Ankit Saxena

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Two smartphone screens displaying the Bukalapak app homepage, featuring promotional offers and various e-voucher options.
Blog
Bukalapak is one of the biggest online marketplaces in South East Asia. With more than 1.2 million sellers, and more than 40 million products, the e-commerce giant offers goods ranging from toiletries and baby needs to gadgets, electrical, and even motor vehicles to local shoppers. Not surprisingly, this abundant range of products selection attracts more… Read more »
A smartphone displays a messaging app with pregnancy-related articles and a health advice section on digestion issues.
Blog
PregBuddy is an integrated health and wellness platform supporting women during their pregnancies. They offer personalized healthcare via peer support, organized information, expert access for nutrition, fitness and emotional advice and affordable access to essential products and services through their journey. PregBuddy has seen an early traction of over 35,000 users, and has been growing organically by 20%, month-over-month.… Read more »
app link
Blog
So, you’ve built your app and are looking for ways to improve the user experience. What about adding deep links? If you are interested in deep linking, you will quickly run into two important terms: App Links, and Universal Links. While we’ve previously covered Universal Links, this article will focus on App Links and how… Read more »
branch sdk platforms
Blog
Hybrid app development platforms such as Cordova, Ionic, Xamarin, and React Native are an important part of the mobile app ecosystem. They provide for code consolidation across platforms that brings down the overall time to ship and maintain an app on both iOS and Android. Build once, ship fast! However, one critical aspect of providing… Read more »
Smartphone screen with a text message interface and keyboard.
Blog
So, you’ve followed all the steps to enable Universal Links for your app, but somehow, the links still fail to open your app? This blog aims to cover exactly where and how to fix these issues. (If you are still learning about Universal Links and trying to set them up, I’d suggest you read this… Read more »
AASA (apple-app-site-association) File
Blog
Picture this: you want to get started with Universal Links on iOS and the documentation at Apple has asked you to create and host an AASA file. So, what is an AASA file? The AASA (short for apple-app-site-association) is a file that lives on your website and associates your website domain with your native app.… Read more »
Mobile app screen displaying referral program with earning details, promotions for monsoon shopping, and user-friendly navigation options.
Blog
Fashion eCommerce is a fiercely competitive space in India where businesses strive hard to acquire and retain users. With better network connectivity and access to low-cost data, Indian consumers are increasingly buying products online, and more predominantly on mobile than ever before. This calls for eCommerce retail businesses to have immersive experiences on desktop as… Read more »
iPhone 5s white smashed screen
Blog
Over the years, despite continuous design improvements, iOS apps have been treated largely as data silos and have been unable to use data outside of the confines of their sandboxes. However, with the emergence of iOS 9, Apple was able to reimagine the way information from within the app was exposed to users. Its new… Read more »