The Future of Travel: How to Keep Up with the Migration to Mobile

Wednesday, May 4, 2022

12:00pm - 12:20pm BST

Covid-19 has changed the way people do business and the travel industry felt a tremendous impact and shift in how their consumers behaved. As people begin to book more travel plans, how can airlines adapt and increase revenue while balancing budget and resource constraints?

Learn from Branch how the best travel brands are creating seamless user experiences through their mobile channels, doubling down on their owned channels and leveraging their best source of traffic via their existing web users to achieve mobile growth.

Join this webinar to learn:

  • The state of the mobile ecosystem and challenges with fragmentation
  • Flawless user experiences
  • The value of your mobile users vs. app users and why you should drive app adoption
  • How you can turn your mobile website into a core app acquisition channel


Ross Lafayette

Account Executive at Branch

Ross Lafayette is a driven and passionate Account Executive with over 15 years sales expertise. Ross leads growth in EMEA for travel, fintech and gambling industies out of Branch’s London office. He is excited to continue helping global brands power better measurement and user experience.