Mobile Growth Online with theCut, Scribd, & Vivid Seats

Wednesday, September 13, 2023

12 PM PST to 1 PM PST

Mobile Growth Online is connecting experts in the field to discuss the most relevant issues and strategies in mobile. We ask leaders and innovators from brands you love about their mobile growth strategies and success stories.

In this live 45-minute panel discussion you’ll have the chance to hear about:

  • Rules of engagement in an ever-changing mobile landscape
  • Strategies for acquisition & the best channels to acquire users
  • This panel will be followed by a live Q&A from the audience.
Agenda

12:00 PM
Welcome + Logistics

12:05 PM
Branch Bits

12:10 PM
Panelist Introductions

12:15 PM
Panel Discussion

12:50 PM
Audience Q&A

Can’t make it live? Register anyway and we’ll send you the recording.

Speakers

Darrian Cate

Senior Growth Marketing Manager @ theCut

Darrian Cate is the Senior Growth Marketing Manager at theCut, the app connecting helping people find barbers across the US. With a focus on user acquisition, post-install engagement, and retention, Darrian spearheads app growth strategies for theCut. His expertise lies in crafting creative yet data-driven campaigns, specializing in A/B testing, user research, and performance optimization. Drawing from his experience in multiple startup environments, Darrian is poised to share his insight into the intricacies of mobile app growth and how that differs from growth in B2B SaaS. He holds a passion for innovation in the mobile landscape and looks forward to leveraging his knowledge to drive theCut’s continued success.

Chase Gladden

Senior Manager of Growth Marketing @ Scribd

Chase Gladden is the Senior Manager of Growth Marketing at Scribd, a content subscription service focusing on ebooks and audiobooks. Bringing a wealth of experience from both the agency and startup environments, he has a passion for bridging data-driven insights with creative performance and user behavior. At Scribd, Chase continuously focuses on acquiring new users efficiently at scale while promoting a product that directly aligns with one of his long-standing loves–reading.

Bob Vonderau

Product Director @ Vivid Seats

Bob is a Product Director leading the Mobile Apps and Core Service teams at Vivid Seats, a marketplace connecting fans to live events tickets.  In the mobile space, Bob and his teams have helped define strategies and deliver experiences that drive acquisition and retention through easy to use and engaging experiences as well as through an industry first loyalty program.

Organizer

Claire Rogers