How Spirit Airlines’ Mobile Growth Soared Above the Pandemic

Tuesday, March 16th at 11AM PST (1PM EST)

Despite the pandemic, Spirit Airlines has continued to soar above the pandemic clouds by investing in their mobile strategy. Join us as Sandeep, Head of Mobile & Kiosk at Spirit Airlines, shares how Spirit Airlines continues to achieve app growth by honing in on their multi-channel engagement strategies including web to app, email to app, push notifications and more.

In this webinar you’ll learn:

  • How Spirit Airlines achieved a 52% click-to-install rate for new user acquisition
  • What cross platform initiatives helped Spirit Airlines’ customer engagement thrive
  • How Spirit Airlines strengthened customer trust and satisfaction through transforming traditional in-person airport interactions to in-app functionality
  • Spirit Airlines’ acquisition strategy during the pandemic & beyond


Sandeep Prasad | Spirit Airlines

Sandeep is the Head of Mobile & Kiosk at Spirit Airlines, one of the fastest growing airlines in the United States, Latin America, and the Caribbean. He is currently focused on all things related to mobile app, mobile web, kiosk and in-flight Wi-Fi. Sandeep is a proven product leader across multiple industries with over 11 years of product management experience with 6 years specializing in mobile, leading mobile product management at brands such as JCP & Sabre.

Eric Stein | Branch

Eric has been involved with Internet Advertising since the early days of DoubleClick and then onto Google and Epsilon. In between, he co-founded a data-driven investment research company, Majestic, and was an EIR at Bessemer Ventures. When not focused on work, Eric can be found coaching soccer, hiking dreaming of fishing on the eastern end of Long Island or generally strategizing with his wife to keep up with their 3 kids. Eric holds a BA from the University of Pennsylvania and an MBA from Harvard.

Sally Bregman | Branch

Sally is a Senior Customer Success Manager at Branch. She has been offering customers in the mobile space first class experience for over 5 years, 2.5 of them have been at Branch. Her previous mobile analytic company was based in Israel, where she lived for 2 years before moving back to New York. Sally holds her Bachelors of Business Administration and Masters of Science in Information Systems Technology from The George Washington University. Sally leads our Women’s Employee Resource Group at Branch.