Mobile Growth Online with Paramount, Sweetgreen, UFC and Fossil

Wednesday, February 15, 2023

12 PM PST to 1 PM PST

Mobile Growth Online is connecting experts in the field to discuss the most relevant issues and strategies in mobile. We ask leaders and innovators from brands you love about their mobile growth strategies and success stories.

In this live 45-minute panel discussion you’ll have the chance to hear about:

  • Rules of engagement in an ever-changing mobile landscape
  • Strategies for acquisition & the best channels to acquire users

This panel will be followed by a live Q&A from the audience.

Speakers

Shelly Jones Headshot
Shelly Jones Jennings

VP, Digital Operations at Paramount Global, BET

Shelly Jones Jennings is an industry leader, with experience in technology and digital, managing business operations and product development for various companies. She has a strong ability to evaluate business opportunities and new technologies, with proven track record of effectively implementing leading edge concepts to leverage success in business spaces.

Milo Ferenczi Headshot
Milo Ferenczi

Growth Analytics Manager at sweetgreen

Milo Ferenczi is a Growth Analytics Manager at sweetgreen. He focuses on using analytics and measurement to drive digital adoption by testing and optimizing app features and marketing initiatives. Prior to sweetgreen, Milo was the Director of Analytics at Latticework Insights, a Los Angeles based consultancy focused on helping small, digitally first brands build their data infrastructure from scratch. In his spare time, Milo like soccer, tennis, and cooking.

juan cardenas headshot
Juan Cardenas

Director, Espanol Digital Media at UFC

Juan Cardenas has worked at the Ultimate Fighting Championship since 2011, being one of the first to launch the UFC’s social media channels. He has since been editor-in-chief of UFC.com in two different regions, one 100% in Spanish and the other bilingual focused on the US Hispanic market.

Brook Eaton

VP of Product at Fossil

Brook is an experienced leader for software and hardware consumer tech products. He has 10+ years of background in engineering and product development. He currently leads the product team at Fossil’s connected watches and smart watches under the brands of Fossil, Misfit, Michael Kors, Armani, Skagen, Kate Spade, Tory Burch, Puma and others.

Organizer

Fabiana Chen