The Future of Mobile Growth on iOS 15: Everything You Need to Know – EMEA

iOS 15 brings many new enhancements, including a continued focus on the importance of user privacy. While most of these changes are less disruptive than the AppTrackingTransparency policy from iOS 14, they provide a fascinating peek into the future of mobile growth.

Join us to learn:

  • What iCloud+ Private Relay means for deep linking and measurement on iOS.
  • How to take advantage of the new functionality in iOS 15 to drive mobile growth.
  • Why the iOS 15 update plays into ongoing trends in the mobile ecosystem.
  • A sneak preview of how the Branch team is preparing our customers for iOS 15.


Alex Bauer | Branch

Alex Bauer has been called “the guiding light of iOS 14,” regularly sharing data analyses and industry updates on the future of mobile linking and measurement in a privacy-first world. Alex joined Branch as a Developer Advocate in 2016, and helped build Branch’s early developer relations and long-tail adoption strategies. Now, as Head of Product Marketing and Market Strategy, he works closely with teams across Branch to help shape the company’s place in the mobile ecosystem.