Navigating IDFA Changes with Branch (APAC)

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In iOS 14 and beyond, Apple has rendered the IDFA useless, meaning attribution and mobile marketing will only get harder. Hear from Branch Co-Founder and Head of Marketing Mada Seghete along with Senior Growth Adviser Alex Bauer to learn:

An overview about what’s changing in iOS 14 and its implications on the mobile ecosystem

  • How to optimize your marketing campaigns to maximize insights without IDFA data
  • How to adjust your overall mobile marketing strategy to adapt to iOS 14
  • How Branch can help you adjust to these new changes and give you a competitive edge


Branch Co-founder Mada Seghete smiling at camera in a Branch t-shirt in front of the Branch logo glyph
Mada Seghete | Branch
Alex Bauer | Branch