Blogs

The scale of the mobile gaming industry is overwhelming. As of summer 2014, more than 75 billion apps were downloaded from the App Store. Games made up the highest percentage at over 21% of the total downloads. Not only that, games are the top grossing app category in the app stores. In 2015, mobile games… Read more »

A first-class referral loop is all about allowing your users to share content from your mobile or web app with anyone they choose – regardless of whether or not the other person uses your app already. Our partners use Branch’s contextual deep links to enable their in-app content to be shared universally across any platform.… Read more »

Today, Branch Metrics was honored to attend Strictly Mobile — an invite-only summit with some of the leading minds and most innovative companies in mobile technology. The theme of the summit was the future of mobile computing and its effects on the world of tomorrow. After some early networking and breakfast, we moved into the… Read more »

Our partners have had some amazing results from integrating with Branch. We’ve also seen our deep links used in some very creative ways. But recently, we came across a new integration featuring TWO partners that we can’t stop talking about. Yummly + Instacart Now, I’ve already told you about how I love food and the… Read more »