John Tintle, Author at Branch

The 2019 Playbook for Cross-Platform Deep Linking and Attribution

Blog

At Branch, we got into deep linking and attribution because they’re core to experiences mobile users value and brands require.…

The 2019-Playbook for Cross Platform Deep Linking and Attribution

How App Analytics Platforms Benefit from Best-in-Class Attribution Data

Blog

App analytics are only as useful as the attribution data that makes them work. The data is the fuel. Today…

How App Analytics Platforms Benefit from Best-in-Class Attribution Data

The Best Attribution and Deep Linking Solutions for iOS and Android

Blog

Advances in attribution and deep linking have changed marketer expectations and technology stacks. Today we’ll share an update on how…

Best Attribution and Deep Linking Solutions for iOS and Android

Deep linking: From URL and URI schemes to Universal Links, App Links, and beyond

Blog

If links are to be used everywhere, they need to work everywhere. Today we’ll recap how the evolution of URL…

Branch Deep linking From URL and URI schemes to Universal Links, App Links, and beyond

Tonsser Uses Branch to Win User Engagement and Lower CPI

Case Study

Tonsser, Europe’s most popular social network for youth footballers, needed to refresh their game plan for engaging users on Snapchat.…

Tonsser Uses Branch to Win User Engagement and Lower CPI

The 2018 Product Manager’s Guide to Cross-Platform Onboarding Experiences

Blog

To view a more up-to-date version of this white paper, see The 2023 Product Leader’s Guide to Cross-Platform Onboarding Experiences. …

The Product Manager's Guide to Cross-Platform Onboarding Experiences

Progressive Web Apps vs Native Apps: Where to Focus Now

Blog

Leading product managers are analyzing Progressive Web Apps (PWAs) in greater detail. Today we’ll summarize key considerations they’re making and…

Line graph showing a sharp decrease from 49% to 1% over ten points.

How Product Managers are Unlocking Cross-Platform ROI: 4 Focus Areas

Blog

Behind every seamless web and app experience is a product manager who knows how to succeed on multiple fronts. Here’s…

Two people working on mobile app designs in front of computer monitors at night.

How Tokopedia Drove 3X Lift in Organic Installs and Reduced Misattribution Across All Channels by 30%

Blog

Tokopedia is the largest and fastest growing eCommerce platform in Indonesia. An online marketplace that allows individuals and business owners…

Text graphic showing Tokopedia's app downloads increased 3X with Branch, set against a black background with colorful dots.

2018 App Install Trends: Are You Recouping Your CPI?

Blog

This article was originally published on the TUNE blog. Branch acquired the TUNE Attribution Analytics product in September 2018, and…

A person sitting on the ground, focused on their smartphone, with a brown leather bag beside them. Sunlight enhances the warm scene.

How the App Ecosystem Is Evolving in 2018

Blog

This article was originally published on the TUNE blog. Branch acquired the TUNE Attribution Analytics product in September 2018, and…

Why OTT Belongs in Your 2018 Marketing Mix

Blog

If you’ve watched an episode of Hulu recently, you’ve participated in an advertising opportunity going prime-time in 2018: OTT. In this blog post, we’ll discuss what OTT is and the opportunities for marketers to learn from this rising channel.

John Tintle

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The 2019 Playbook for Cross-Platform Deep Linking and Attribution

How App Analytics Platforms Benefit from Best-in-Class Attribution Data

The Best Attribution and Deep Linking Solutions for iOS and Android

Deep linking: From URL and URI schemes to Universal Links, App Links, and beyond

Tonsser Uses Branch to Win User Engagement and Lower CPI

The 2018 Product Manager’s Guide to Cross-Platform Onboarding Experiences

Progressive Web Apps vs Native Apps: Where to Focus Now

How Product Managers are Unlocking Cross-Platform ROI: 4 Focus Areas

How Tokopedia Drove 3X Lift in Organic Installs and Reduced Misattribution Across All Channels by 30%

2018 App Install Trends: Are You Recouping Your CPI?

How the App Ecosystem Is Evolving in 2018

Why OTT Belongs in Your 2018 Marketing Mix