The only MMP built for HIPAA-eligible journeys

Measure performance and personalize experiences without risking PHI exposure

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Patient satisfaction without the price tag

Let users manage prescriptions, access telehealth, view claims, and open chats — all within the app. Reduce calls volumes and cost to serve.

Built for healthcare complexity

The health industry demands more than generic mobile tools. Branch is purpose-built for the complexity of health experiences — combining deep linking precision, cross-channel orchestration, and compliance-first infrastructure so you can deliver seamless, measurable journeys without compromise.

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Built for regulated environments

HIPAA-aware, privacy by design, and compliance-ready

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Deep linking power

Navigate users to exact screens, not just your app’s homepage

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Cross-channel consistency

Turn every email, SMS, push, or ad into a reliable, measurable entry point

Data you can act on

See what drives value across your entire ecosystem

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Support and expertise

Healthcare is complex; Branch knows the terrain

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Travel

Revolutionize engagement, retention and lifetime value.

The results speak for
themselves

The Branch impact for health and wellness brands:

+90%

higher conversion with deep
links into the app

30%

fewer support calls by enabling
digital self-service

2x

retention rates when campaigns
are tied to in-app behavior

Make it a team effort

From marketing to operations, Branch gives every team the tools to deliver measurable results.

With Branch
Result
Marketers & Growth
Tailor multi-channel campaigns, deep link paths, segment audiences
Higher acquisition efficiency, stronger retention
Product / UX
Build smooth onboarding, in-app CTA routing, and reengagement flows
Lower churn, increased usage
Operations & Support
Route users to self-help, dynamic support, chatbot fallback
Reduced cost-to-serve, fewer support tickets
Data / Analytics
Unified attribution, cross-channel dashboards, raw data access
Better decisions, aligned stakeholders
Legal & Compliance
Stay HIPAA-ready with BAA support, secure data isolation, and full encryption
Lower compliance risk, stronger audit posture
Marketers & Growth Tailor multi-channel campaigns, deep link paths, segment audiences
Product / UX Build smooth onboarding, in-app CTA routing, and reengagement flows
Operations & Support Route users to self-help, dynamic support, chatbot fallback
Data / Analytics Unified attribution, cross-channel dashboards, raw data access
Legal & Compliance Stay HIPAA-ready with BAA support, secure data isolation, and full encryption

Flawless, simple
in-app health experiences

Branch makes every tap count by deep linking users immediately to the right content, unifying journeys across channels, and providing performance insights to optimize every interaction.

Deliver personalized experiences without risking PHI exposure

Know you’re covered with Branch Advanced Compliance and privacy controls tailored for health plans, providers, telehealth platforms, fitness and wellness apps, and insurers.

Ready to switch? Here’s why health and wellness brands choose Branch.

Learn more