The only MMP built for HIPAA-eligible journeys

Measure performance and personalize experiences without risking PHI exposure

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Patient satisfaction without the price tag

Let users manage prescriptions, access telehealth, view claims, and open chats — all within the app. Reduce calls volumes and cost to serve.

Built for healthcare complexity

The health industry demands more than generic mobile tools. Branch is purpose-built for the complexity of health experiences — combining deep linking precision, cross-channel orchestration, and compliance-first infrastructure so you can deliver seamless, measurable journeys without compromise.

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Built for regulated environments

HIPAA-aware, privacy by design, and compliance-ready

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Deep linking power

Navigate users to exact screens, not just your app’s homepage

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Cross-channel consistency

Turn every email, SMS, push, or ad into a reliable, measurable entry point

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Data you can act on

See what drives value across your entire ecosystem

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Support and expertise

Healthcare is complex; Branch knows the terrain

The results speak for
themselves

The Branch impact for health and wellness brands:

+90%

higher conversion with deep
links into the app

30%

fewer support calls by enabling
digital self-service

2x

retention rates when campaigns
are tied to in-app behavior

Make it a team effort

From marketing to operations, Branch gives every team the tools to deliver measurable results.

With Branch

Result

Marketing & Growth

Tailor multi channel campaigns, deep link paths, segment audiences

Higher acquisition efficiency, stronger retention

Product & UX

Build smooth onboarding, in-app CTA routing, and reengagement flows

Lower churn, increased usage

Operations & Support

Route users to self-help, dynamic support, chatbot fallback

Reduced cost-to-serve, fewer support tickets

Data / Analytics

Unify attribution, view cross-channel dashboards, access raw data

Better decisions, aligned stakeholders

Legal & Compliance

Stay HIPAA-ready with BAA support, secure data isolation, and full encryption

Lower compliance risk, stronger audit posture

Flawless, simple
in-app health experiences

Branch makes every tap count by deep linking users immediately to the right content, unifying journeys across channels, and providing performance insights to optimize every interaction.

Deliver personalized experiences without risking PHI exposure

Know you’re covered with Branch Advanced Compliance and privacy controls tailored for health plans, providers, telehealth platforms, fitness and wellness apps, and insurers.

Ready to switch? Here’s why health
and wellness brands choose Branch.